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Documents related to » email marketing provider


Powering Marketing Success
Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

EMAIL MARKETING PROVIDER: marketing business management,   email marketing management,   assignment management,   strategic brand management,   business management course,   strategic marketing management Source: SAP Learn more about SAP Readers who downloaded this white paper also read these popular documents! Best Practices for ERP Implementation Sales Process Map 3 Key Areas to Reduce Costs with Lean Techniques Talent Management for Small and Medium-size Businesses: Steer Your Business to Handle Change by Creating the
9/1/2010 3:24:00 PM

Calgoo In-Calendar Marketing
The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to e-mail marketing.

EMAIL MARKETING PROVIDER: Calgoo In-Calendar Marketing Calgoo In-Calendar Marketing Source: Calgoo Document Type: White Paper Description: The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to
10/30/2008 2:24:00 PM

Netsize Mobile Marketing Survey 2009
Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns.

EMAIL MARKETING PROVIDER: Netsize Mobile Marketing Survey 2009 Netsize Mobile Marketing Survey 2009 Source: Netsize Document Type: White Paper Description: Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile
11/4/2009 10:40:00 AM

Salesforce Marketing Cloud Unveiled Today » The TEC Blog
Salesforce Marketing Cloud Unveiled Today » The TEC Blog TEC Blog     TEC Home     About TEC     Contact Us     About the Bloggers     Follow TEC on Twitter    RSS   Discussing Enterprise Software and Selection --> Fast, Accurate Software Evaluations TEC helps enterprises evaluate and select software solutions that meet their exacting needs by empowering purchasers with the tools, research, and expertise to make an ideal decision. Your software selection starts here. Learn more about

EMAIL MARKETING PROVIDER: Dreamforce, industry watch, salesforce, Salesforce Marketing Cloud, TEC, Technology Evaluation, Technology Evaluation Centers, Technology Evaluation Centers Inc., blog, analyst, enterprise software, decision support.
19-09-2012

Busting Out of the Inbox: Five New Rules of 1to1® E-mail Marketing
Situating e-mail in a multichannel marketing plan is more complicated than it used to be. Where exactly does e-mail fit in the world of blogs, vlogs, and podcasts—where MSN, Google, and Yahoo! call the shots? Marketers need to understand which strategies and tactics are most effective to ensure that their e-mails will be delivered, opened, and acted upon.

EMAIL MARKETING PROVIDER: Busting Out of the Inbox: Five New Rules of 1to1® E-mail Marketing Busting Out of the Inbox: Five New Rules of 1to1® E-mail Marketing Source: RightNow Technologies Document Type: White Paper Description: Situating e-mail in a multichannel marketing plan is more complicated than it used to be. Where exactly does e-mail fit in the world of blogs, vlogs, and podcasts—where MSN, Google, and Yahoo! call the shots? Marketers need to understand which strategies and tactics are most effective to ensure that
11/30/2006 3:53:00 PM

Case Study: Service Provider Xcelerate Speeds CommerceScout Along New Trail
B2B cross-marketplace creator and dot-com start-up CommerceScout not only received implementation assistance from e-business service provider Xcelerate, but they also helped CommerceScout define the business model and market opportunity.

EMAIL MARKETING PROVIDER: Case Study: Service Provider Xcelerate Speeds CommerceScout Along New Trail Case Study: Service Provider Xcelerate Speeds CommerceScout Along New Trail J. Diezemann - June 7, 2000 Read Comments J. Diezemann - June 7, 2000 Case Study Summary: Sometimes when you start out on a journey, a guide can direct you to a destination quite different from the one to which you originally had set course. Such is the case for CommerceScout, a dot-com located in Seal Beach, California. Their destiny was forever altered
6/7/2000

Boosting Marketing ROI with Predictive Analysis: Six Keys to Unlocking the Value
For those who haven’t yet taken the plunge, the time has come: Predictive analysis will become a competitive necessity by the end of this decade. This is primarily thanks to its capacity for turning customer intelligence into actionable information for improving the accuracy and efficiency with which organizations target specific customers and prospects—effectively lowering the cost of marketing campaigns.

EMAIL MARKETING PROVIDER: Boosting Marketing ROI with Predictive Analysis: Six Keys to Unlocking the Value Boosting Marketing ROI with Predictive Analysis: Six Keys to Unlocking the Value Source: Customer Chemistry Document Type: White Paper Description: For those who haven’t yet taken the plunge, the time has come: Predictive analysis will become a competitive necessity by the end of this decade. This is primarily thanks to its capacity for turning customer intelligence into actionable information for improving the accuracy and
12/8/2006 4:13:00 PM

Neolane Announces New Version of Neolane Marketing Analytics » The TEC Blog
Neolane Announces New Version of Neolane Marketing Analytics » The TEC Blog TEC Blog     TEC Home     About TEC     Contact Us     About the Bloggers     Follow TEC on Twitter    RSS   Discussing Enterprise Software and Selection --> Fast, Accurate Software Evaluations TEC helps enterprises evaluate and select software solutions that meet their exacting needs by empowering purchasers with the tools, research, and expertise to make an ideal decision. Your software selection starts here.

EMAIL MARKETING PROVIDER: CRM, customer relationship management, industry watch, marketing automation, Neolane, Neolane Marketing Analytics, TEC, Technology Evaluation, Technology Evaluation Centers, Technology Evaluation Centers Inc., blog, analyst, enterprise software, decision support.
23-01-2013

A Positioning Process Helps Product Marketing Managers Do More
Because product marketing managers constantly juggle competing priorities, companies should consider implementing a formal positioning process as a way of cloning their product marketing managers. Rationale documents and message strategies become vehicles that transfer product knowledge to marketing and sales.

EMAIL MARKETING PROVIDER: A Positioning Process Helps Product Marketing Managers Do More A Positioning Process Helps Product Marketing Managers Do More Lawson Abinanti - February 12, 2007 Read Comments At most business to business (B2B) software companies, product marketing is being asked to do more with less head count. There aren t enough hours in the day to stay on top of competitive issues, customer requirements, and the needs of product management. And let s not forget about marketing, the lifeblood of every company. If you
2/12/2007

Leveraging Customer Lifetime Value to Increase Return on Marketing Investment (ROMI)
As one-to-one marketing begins to permeate mainstream business practices, organizations in highly competitive markets struggle to gain an advantage. Thus, as part of an ongoing effort to differentiate products and services, best-in-breed organizations are now using a tool called “customer lifetime value,” a metric that projects a customer’s value over the entire span of that customer s relationship with a company.

EMAIL MARKETING PROVIDER: Leveraging Customer Lifetime Value to Increase Return on Marketing Investment (ROMI) Leveraging Customer Lifetime Value to Increase Return on Marketing Investment (ROMI) Source: Customer Chemistry Document Type: White Paper Description: As one-to-one marketing begins to permeate mainstream business practices, organizations in highly competitive markets struggle to gain an advantage. Thus, as part of an ongoing effort to differentiate products and services, best-in-breed organizations are now using a tool
12/8/2006 4:11:00 PM

Ventyx—Utilities’ One-Stop-Shop Provider?
Is Ventyx a true

EMAIL MARKETING PROVIDER: Ventyx—Utilities’ One-Stop-Shop Provider? Ventyx—Utilities’ One-Stop-Shop Provider? PJ Jakovljevic - February 2, 2012 Read Comments Back in 2008, Mihai Badescu discussed the dearth of software vendors and solutions that cover the needs of energy generation and transmission and distribution (T&D) companies. In 2012, there is still no such thing as a true “total solution provider” for energy and utility companies. These companies just have too many needs across the board that require robust
2/2/2012 1:55:00 PM


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