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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 marketing management policy


E-mail Response Management
E-mail inquiries for the customer service sector are expected to explode from 2.9 billion messages in 2005, to 7.2 billion by 2010. This means that a company’s

marketing management policy  Management Software , Email Marketing Software Solutions . Email Response Management Software Table of Contents Table of Contents Introduction How do Your Customers Contact You? Think Big, But Start Small Enterprise Functionality without the Enterprise Cost! The Solution Response Manager Return On Investment ( ROI ) Intangible Benefits: Tangible Benefits: Features Powerful, System-Wide Rules Engine Rule-based Wizards Intelligent Messaging Assignment A Library Of Standard Responses Status Reports

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » marketing management policy

Employee Performance Management Problems


The newest trend in human capital management is employee performance management (EPM). Unlike traditional HR evaluations, EPM links employee performance to a company's goals. While there are no strong EPM vendors, European-based Cézanne Software is moving to broaden its appeal.

marketing management policy  Oracle will be actively marketing PeopleSoft solutions at this point. Read More

SOA From a Management Perspective: Part Two


Despite the numerous benefits companies can expect from service-oriented architecture, the technology is still relatively new and implementation costs are steep, raising several concerns. For most companies, a wait-and-see approach is likely the best course of action for now.

marketing management policy  industries. He has developed marketing and communication programs for IT organizations and consulted on off-shore, outsourcing opportunities for multinational companies. Additionally, Strub was a consultant and information systems auditor with PricewaterhouseCoopers, and an applications development and support manager for several Fortune 100 companies. Currently, Strub is an independent consultant. He can be contacted at JoeStrub@WriteTechnologyPlus.com . Read More

Beyond Digital Rights Management (DRM)


Most document security companies concern themselves solely with the prevention of unauthorized access to content. Online publishers, on the other hand, struggle to find a balance between document security and a satisfactory reader experience. A new approach to document security can give online content publishers the ability to protect their content without adding unnecessary complexity to document access. Learn more.

marketing management policy  of the document for marketing purposes. In addition, content security can further the document owners' business needs long after the documents themselves have been initially distributed. For example, they can learn more about their potential audience by embedding online surveys in parts of a document available to unauthorized readers. CREATING A POSITIVE READER EXPERIENCE Due to the widespread availability of free information online, readers expect to be able to share the content they have and often Read More

The Case for Pricing Management


Savvy and dynamically optimized pricing can mean the difference between survival and failure. In many environments it might be smarter, quicker, and more useful to calculate pricing based on systematic analysis rather than on fuzzy thinking or human emotions.

marketing management policy  majority of sales and marketing executives typically still cannot provide short and snappy rationales for where their list and actual product prices come from. Typically, we hear that is what the market demands. Or else a convoluted business process is described, that at best involves educated pricing analysts who perform detailed financial, or competitive analyses (using variables such as demand, buyer type and preferences, and sales channel characteristics), or any other spreadsheet-based evaluation Read More

Oil and Gas: Upstream Data and Information Management Survey


Oil and gas companies have numerous information systems, each churning through vast amounts of data to support business decisions. Successful management of these information systems is not simply a case of keeping the systems running and providing suitable backup mechanisms. It also includes the adoption of professional data management practices. Download this report to learn about effective practices for addressing data management challenges.

marketing management policy  and Gas: Upstream Data and Information Management Survey Oil and gas companies have numerous information systems, each churning through vast amounts of data to support business decisions. Successful management of these information systems is not simply a case of keeping the systems running and providing suitable backup mechanisms. It also includes the adoption of professional data management practices. Download this report to learn about effective practices for addressing data management challenges. Read More

SimplyDigi LMS for Learning Management Systems Product Certification Report


SimplyDigi LMS is now TEC Certified for online evaluation of learning management systems solutions in the Human Capital Management (HCM) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

marketing management policy  LMS for Learning Management Systems Product Certification Report SimplyDigi LMS is now TEC Certified for online evaluation of learning management systems solutions in the Human Capital Management (HCM) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary. Read More

SmartOrg Portfolio Navigator for Product Lifecycle Management Certification Report


SmartOrg Portfolio Navigator is TEC Certified for online evaluation of product development and portfolio management (PD&PM) solutions in the Product Lifecycle Management (PLM) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, and in-depth analyst commentary.

marketing management policy  Portfolio Navigator for Product Lifecycle Management Certification Report SmartOrg Portfolio Navigator is TEC Certified for online evaluation of product development and portfolio management (PD&PM) solutions in the Product Lifecycle Management (PLM) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, and Read More

Core HR Systems: Flawless Execution Enabling Strategic HR Management


Human resources (HR) professionals are tasked with ensuring employee needs are fulfilled and employer interests are protected. Management of core employee data, such as record-keeping, time and attendance, and payroll processing, is a cornerstone of every HR operation, and the way companies collect and maintain such data is critical. Find out what core HR management capabilities and systems today’s companies are using.

marketing management policy  HR Systems: Flawless Execution Enabling Strategic HR Management Human resources (HR) professionals are tasked with ensuring employee needs are fulfilled and employer interests are protected. Management of core employee data, such as record-keeping, time and attendance, and payroll processing, is a cornerstone of every HR operation, and the way companies collect and maintain such data is critical. Find out what core HR management capabilities and systems today’s companies are using. BEGINLYX Read More

Why Invest in Talent Management? Five High-ROI Business Drivers for Implementing a Talent Management Program


Clearly, with skilled workers retiring and the pace of change accelerating, recruitment alone can’t supply the smart leaders, strong managers, high performers, and ever-changing skills sets necessary for success. That’s why organizations can see solid return on investment (ROI) by balancing recruitment with an investment not just in training, but in comprehensive talent management. Download this white paper to read more.

marketing management policy  Invest in Talent Management? Five High-ROI Business Drivers for Implementing a Talent Management Program Clearly, with skilled workers retiring and the pace of change accelerating, recruitment alone can’t supply the smart leaders, strong managers, high performers, and ever-changing skills sets necessary for success. That’s why organizations can see solid return on investment (ROI) by balancing recruitment with an investment not just in training, but in comprehensive talent management. Download this Read More

Asset Management


Enterprise asset management (EAM) and computerized maintenance management systems (CMMS) enable the planning, controlling, and monitoring of physical asset events and maintenance tasks as they pertain to plants, equipment, and facilities. EAM/CMMS systems span all phases of the asset life cycle across all services, including investment planning, specification, design, operations and maintenance, and disposal. EAM/CMMS systems help managers better allocate equipment and resources, and ensure that proper and timely maintenance is carried out.

marketing management policy  Management Enterprise asset management (EAM) and computerized maintenance management systems (CMMS) enable the planning, controlling, and monitoring of physical asset events and maintenance tasks as they pertain to plants, equipment, and facilities. EAM/CMMS systems span all phases of the asset life cycle across all services, including investment planning, specification, design, operations and maintenance, and disposal. EAM/CMMS systems help managers better allocate equipment and resources, and ensure Read More

Cash Management 101


Cash management is an essential business process all organizations must perform to survive. Though cash management uses automation for much of the “grunt” work, it is human intelligence in the financial decision making that does the rest.

marketing management policy  Management 101 Cash management is a need common to both large and small businesses alike. In its simplest terms, cash management is the assurance that today's receivables plus today's account balances exceed today's payables. Failure to practice this business management process guarantees bankruptcy. Every large organization has a cash management group, sometimes called the treasury . This group's function includes management of such items as investments and borrowing in addition to the organization's Read More

More Than "Talent": Exploring Talent Management and Workforce Management as a Continuum


“Talent” traditionally refers to key people—executives, experts, rock stars, etc.—that a company does not want to lose, while the majority of the company’s workforce are people who are considered more easily replaceable. But the general workforce can serve as a pool for future talent. This thought leadership explores some of the principles that are driving talent management and workforce management technologies—so you can help each and every one of your employees reach their potential and make the most of your entire workforce.

marketing management policy  Than Talent : Exploring Talent Management and Workforce Management as a Continuum “Talent” traditionally refers to key people—executives, experts, rock stars, etc.—that a company does not want to lose, while the majority of the company’s workforce are people who are considered more easily replaceable. But the general workforce can serve as a pool for future talent. This thought leadership explores some of the principles that are driving talent management and workforce management Read More

MODX Web Content Management: Vendor Profile


Open source vendor MODX provides a modern, highly flexible, Web standards–compliant Web content management (WCM) framework. TEC’s Director of Knowledge Services Josh Chalifour profiles MODX—its background, business practices, revenue streams, and community. MODX’s WCM systems, Evolution and Revolution, are being used for a significant quantity of sites around the world. Find out more in this report.

marketing management policy  Web Content Management: Vendor Profile Open source vendor MODX provides a modern, highly flexible, Web standards–compliant Web content management (WCM) framework. TEC’s Director of Knowledge Services Josh Chalifour profiles MODX—its background, business practices, revenue streams, and community. MODX’s WCM systems, Evolution and Revolution, are being used for a significant quantity of sites around the world. Find out more in this report. Read More

Warehouse Management Systems: Pie in the Sky or Floating Bakery?Part Two: The Pareto Principle, Processes, and People: Assessing Your Warehouse Management System Needs


To ensure your warehouse management system is implemented as painlessly as possible, you must assess your warehouse situation before you decide on a warehouse solution. Using the Pareto Principle, where a minority of inputs yields the majority results; examining your processes; evaluating your personnel; monitoring the progress of implementation; and testing are the best ways to ensure both a successful launch and long term return on investment.

marketing management policy  can be eliminated by marketing the system just like you would a new product. Tell your people: a . Why the system will be purchased and implemented . Explain what problems you are expecting to eliminate. b . When you are planning on going live with the system . Don't be afraid of missing a highly published date. Your people will respect the fact that a date was set and communicated. c . Who will be involved and why . They need to know there are key points of contact for questions. They will filter all of Read More